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Cristina | The History of Cristina trademark is the one of a family-run artisan business, which was handed down from father to daughter and which has evolved in time. Cristina is the name of the firm, of the women's line trademark and of the woman who is running the firm today. Christina's parents started this business in 1960, at first manufacturing stockings and tights as third parties, then manufacturing woman's 100% cotton underwear (mainly briefs) still as third parties, and finally, since 1981 manufacturing exclusive and independent underwear collections. The firm was born and developed thanks to the tenacity and the work of Giovanni (dad) and Marisa (Cristina's mum), leading to great results and satisfaction. Our product is fundamentally simple and classical, placing comfort and wearability before anything else. Every innovatory article undergoes washing, drying and wearability tests before being put into production. In the past these direct inspections allowed us to correct the imperfections come out of the sets samples and the pre-series. Cristina's history is characterised by commitment and enthusiasm, which began back in 1967 on the initiative of Giovanni Sangiorgi and his wife Marisa. After having worked for third parties, the first woman underwear articles created by Marisa and spread thanks to Giovanni's enterprise date back to the early '70s. Their daughter Cristina joined the firm in 1982 and her husband Stefano in 1989, giving new ideas and initiatives that enriched a well-established heritage of experiences and skills. This is the adventure of a homely, persevering and creative family, which is still developing with the same passion as in the past.
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