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De Beers | With the expertise in selecting diamonds that spans over a century, the De Beers diamond experts select only stones with exceptional inner fire and brilliance. The Diamond Beauty Scan, available in selected De Beers boutiques, illustrates the perfection of the light reflected by a De Beers diamond. A symmetrical Beauty Scan image indicates that the cut of the facets is optimised for beauty, not weight. An asymmetrical image indicates that the diamond facets are not in perfect alignment, causing the diamond to leak light. Only the best diamonds are selected to become De Beers diamonds. They are selected and cut for beauty instead of weight, resulting in a perfect Beauty Scan with every De Beers diamond.
Added on: 23-6-2005 Hits: 655


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