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Bvlgari's success is largely due to an understanding that the evolution of style must follow changes in times, tastes and habits. Bvlgari's taste and style also finds expression in its silverware production in which the purity and simplicity of the lines come from a modern interpretation of classic styles and themes. Bvlgari has been producing watches since the 1940's, but it was only in the 1970's that the Group made its debut in the fine watch-making sector, by introducing collections of watches to complement the creation and production of its jewels and silverware. The perfume division of the Bvlgari Group was founded in Neuchâtel in February 1993 with offices dedicated to product development, marketing and sales. In January 1996 a division dedicated to production and product assembling was also created. The Bvlgari style is a balanced mix of classicism and modernity in a continuous search for innovative design and materials, with a special attention towards colour combinations.
Added on: 24-7-2001 Hits: 3029

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