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Lene V | In only seven years Lene V has become among the leading fashion chains in Norway. Inspired by the reception she got by fashion minded Norwegian women, there is no wonder she has got the urge end energy to take on Denmark. It all started in February 1997 when Conseptor opened it first Lene V store in Haugesund, Norway. Since then Lene V has established itself as a nationwide chain of stores in Norway, and is now rapidly advancing into Denmark. By the end of 2004 Lene V consisted of 104 stores whereof 6 in Denmark and 98 in Norway. Lene Vs goal is to guide and inspire energetic and feminine women in fashion. Lene Vs women are recognised by being modern with a fresh and genuine appearance. They appear inspirational and positive towards their surroundings as well as creative and knowledgeable. Lene Vs women are definitely in cue with time and have a desire to look good. Their age can be between 15 and 50 years, but if they purchase clothes in Lene V their "mental age" is between 22 and 29 years. The selection of clothes in Lene Vs stores reflects the requirements of these women: They want access to a relatively stable, but spiced collection of fashionable clothes. They want to experience safety, confidence and personal joy when they are out shopping for clothes. Lene V exists to provide customers with this experience. The main suppliers to Lene V are Conseptors three wholesale companies: Lene V, PepperCorn and Oxmo .
Added on: 25-5-2003 Hits: 1180
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