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Paris Blues | A few years after the brand was founded in 1981, Paris Blues popularity exploded with body conscious denim style jeans, shorts and dresses that included innovative stonewash, acid wash and garment dye process. Since then, Paris Blues has been building its fierce customer loyalty and reinforcing its brand name via creative advertising, sales promotions and solid relationships which has established them as one of the few resources that have survived and prospered in the tumultuous junior market.
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