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The FALKE GROUP is an international clothing and lifestyle company which is headquartered in the Sauerland town of Schmallenberg. Founded in 1895, this family business is now managed by the 4th generation. The managing partners are Franz-Peter and Paul Falke, the great-grandsons of company founder Franz Falke-Rohen. The Falke Group was able to successfully maintain its position in the year 2003 and has been able to distance itself from the negative developments evident in the legwear market. The Falke brand has been reinforced almost without exception at the retail level and has consolidated its position as the leading legwear brand. The Falke achieved a total turnover of roughly 185 million Euros. The company currently employs more than 2,600 people, of which around 1,492 are in Germany.
The FALKE brand and its products are an integral part of the fashion market. FALKE manufactures modern clothing accessories which do justice to the consumers’ lifestyle, their entirely personal culture and their demands.
For example, the FALKE LUXURY COLLECTION has been created for clients who demand the highest quality. This collection of men’s socks has been exclusively styled in cashmere, silk and merino wool.
However, FALKE products are not only aesthetically pleasing, they are also the result of an innovative process. Fashionable clothing from high-grade materials, processed with perfect craftsmanship, which is characterised by its highly innovative nature and its functionality. A functionality which has resulted from extensive technological commitment to research and development, and the knowledge acquired from many years of experience.
FALKE realised at a very early stage that the reconciliation of function and fashion would be one of the primary developments in the coming decade. The ergonomic approach to sports socks was introduced by FALKE many years ago as the ERGONOMIC SPORT SYSTEM, which has been established with great success. A current example of this approach are the FALKE ERGONOMIC SPORTS UNDERWEAR and SECOND LAYER collections. With these new ranges of functional sports products, FALKE is taking a further step towards becoming a full-range supplier of high-quality, high-fashion sportswear.
FALKE’s philosophy here is to create intelligent products which support human activity and needs while producing a positive feeling for the body. All these principles together characterise the FALKE style, which is the basis of the overall brand policy and all the FALKE activities.
FALKE still places particular importance on authentic and aesthetic presentation of the brand world at the point of sale. The company is represented in Germany with 81 shop in shops and another 19 own shop in shops across the world, through which the customer is able to experience the style and the signature of the FALKE brand. Plus the Flagship Stores in Berlin, Paris, Salzburg and Vienna.

Added on: 18-8-2001 Hits: 4026

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