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Fahad - Educated in Europe, Fahad combines rich and sumptuous Arabic influence with the best of street fashion. These clothes have attitude. As a photographer as well as designer, Fahad has always been able to present his designs in a uniquely personal way, selecting locations that compliment and reflect the character of his clothes. Where better to show couture crafted from a fabric that has its origins in industry than in a warehouse. 'The location should enhance the clothes, and I think a working environment is the most appropriate place in which to show denim', says Fahad. 'By putting beautiful clothes on striking and sensual women in an industrial scene I think it's possible to show just how versatile the fabric is and how far it has evolved over the years. At the end of the day the clothes are always the most important element, but they should combine with a location to tell a story - and with denim the story combines raw practicality with glamour, which is what I have tried to capture on film.'
Added on: 22-10-2001 Hits: 2710

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